The Message Across California: Our Industry is Struggling  Throughout my travels as Chairwoman, one message has been loud and clear across all of California: our industry is struggling. This challenge is not limited to one segment of the market. Not only is the military moving sector facing serious hardship, but the COD and civilian markets are also challenged. We are operating in a period when home sales are down, interest rates remain high, and many families are choosing to stay in place rather than leave homes tied to low mortgage rates. The overall economy directly impacts our business, and movers… Read more: February 2026 Chairwoman’s Corner

March 1st will be the culmination of my twentieth year as president of the California Moving and Storage Association (CMSA). When I took on this challenge, our Association looked somewhat different. I was fortunate to begin my term in calm waters, which allowed me to get my sea legs. But, as I have said, when we install a new chairman, whether in calm waters or rough seas, CMSA leadership answers the call. The calm seas didn’t last very long, as the Great Recession (2007-2009) quickly changed the landscape for movers. What preceded 2007 had, at least for me, been a… Read more: February 2026 President’s Column